About this project
In partnership with Tudou to start and a following a merger with Youku, AsapSCIENCE launched on both platforms in China. Youku-Tudou is now owned in part by Alibaba Investments. Revenue in China’s online video market rose 80% last year to 24.5 billion yuan ($3.86 billion) from 13.6 billion yuan in 2013, according to a September report from iResearch. The research firm expects the industry’s revenue to rise to 36.8 billion yuan this year and to 52.1 billion yuan next year.
Youku Tudou is one of China’s largest online broadcasters, showing everything from Chinese and South Korean dramas to U.S. fare such as “2 Broke Girls” and “Orange is the New Black.”