You Want to Start A YouTube Channel. Now what?
This inspiration for this blog finally came when I was asked again "should I start a YouTube channel?" I work with YouTube, social media creators...
28 March, 2018
Web Series Success – LaRue Entertainment and The Amazing Gayl Pile
Some exposure on an aligned digital platform and then patience and perseverance all paid off in this success story of a comedic web...
22 March, 2017
Brand Storytelling: A Docu-Series
This series encapsulates the many conversations we have regularly with brands and advertisers/agencies. Great docu-series about brand storytelling and how interruption does not...
21 March, 2017
Web Series – The why and why not?
I have been asked many times if I work on helping creators of web series find audiences or how can I help them...
03 March, 2017
Gen Z, by the Numbers – Zeno Group
I like the part where they want to unplug. I think returning to connecting in real life will be vital moving forward. Foresight...
30 May, 2016
YouTube influencers – branded content with measurable results
Contiki Tours has been using YouTubers to tell stories and feature the amazing destinations their consumers can travel to with #noregrets. Here is...
09 May, 2016
The Spectacular Trip of a Blind Tourist in Québec
I love this piece. It tells a story, the message is strong, the visuals are spectacular, music, edits, pacing, everything works in perfect...
06 April, 2016
Watch Teens Speak Their Minds about YouTube and content consumption
It’s not news today that teens love digital video. But Defy Media's Acumen research team wanted to dig deeper and talk to teens...
29 February, 2016
Digital Content Upfronts – by Defy Media
If you want a bit of laugh and relatable content, watch this video. Inspired and created by Screen Junkies’ Honest Trailer team who take an...
29 February, 2016
Chevy Tells a compelling story – branded content
Beautiful story of a father who sold his beloved Chevy Impala SS 30 years ago to support his family during tough times. Well...
29 February, 2016